For Developers & InvestorsPaphos · LimassolCommercial track

For developers in Paphos & Limassol.

Every recommendation comes with an explicit Go / Conditional Go / No-Go rating and a confidence level. We work with three scenarios (base / upside / downside) instead of a single number — decisions of this scale shouldn’t rest on one point.

60 min · free · NDA before any data

Output formatdecision-grade
VerdictGo / Conditional Go / No-Go
ScenariosBase / Bull / Bear
Confidencelow / medium / high

Every figure is sourced. Internal review before it reaches the client.

ShortlisterFor developers · free

Your projects in the base agents actually use.

Shortlister is the Cyprus primary-market platform: 800+ projects and 5,000+ units with prices, updated daily. The developer cabinet lets you control what the agent network working with buyers sees.

Free access
Project card. Description, location, stage and timeline, renders, floor plans, presentations and specifications. Price list and units. Prices, areas, floors, statuses. Update them yourself in the cabinet or send us a price list — we sync it. Live availability. A sold unit is visible to agents immediately — no client is taken to something that is gone. Shop window for the agent network. Your projects are seen by agents who work with Cyprus new-build buyers every day. No access fee and no listing commission. Invitation only. The link arrives by email, and access covers your projects only.
Request accessfree

Send us your company name and a list of projects — we will open the cabinet and help you build the first card.

Request access

dev.shortlister.cy · sign-in by email link

[ 01 ]How we differ from Danos, PwC, KPMG

Analytics teams can actually decide on.

We make analytics built for the developer’s and investor’s decisions — with an explicit verdict, three scenarios and real knowledge of the Paphos and Limassol micro-market.

Real transactions

Knowledge of current Paphos and Limassol deals — not stale 2022 comparables.

Go / No-Go

Every recommendation ends with an explicit verdict and confidence level — not “it depends on the market”.

3 scenarios

Base / upside / downside on each metric instead of one number — resilience to market moves.

Live updates

We track 2–3 key metrics for 6 months after delivery and flag material changes.

Mystery shopping competitors

Visits and calls to 8–15 projects: real prices, pace per the agent, discounts — not listing prices.

Primary sources

Cyprus Land Registry, our own agency network, town planning — verified data.

[ 02 ]Product map

Five blocks. Standalone or in packages.

01 · Market Intelligence

Micro-location analysis before plot purchase or concept sign-off: €/m² dynamics, benchmarking of 8–15 competitors, gap analysis, buyer profile, unit-mix recommendations.

from €7,500

02 · Project Financial Model

Full financial model: P&L, monthly cash flow, sensitivity on 5 variables, IRR, NPV, breakeven, downside. Equity and co-investor versions. 11 Excel sheets.

from €9,500

03 · Pricing & Sales Velocity

Dynamic pricing, a price ladder by floor and view, discount policy, pace forecast by scenario, exit-strategy selection (retail / en-bloc / build-to-rent).

from €7,500

04 · Positioning & GTM

Positioning, USP, brand story, buyer personas, sales-channel selection, a marketing brief. Strategy, not execution.

from €6,500

05 · Quarterly Monitoring

Quarterly update: variance vs the Block 1 baseline, market and competitor dynamics, strategy adjustments, early demand signals. Subscription with two tiers.

from €1,900/q
+

Build a custom solution

Don’t see the right mix? We’ll assemble a tailored set of blocks for your project.

[ 03 ]What each block includes

Composition of each of the five blocks.

The report and appendix structure for each block. Each block ends with a decision-grade recommendation, an explicit Go / Conditional Go / No-Go verdict and a confidence level. Expand a block.

Report structure

  • 00Executive summary — Go / Conditional Go / No-Go with confidence level, key recommendations, top-3 risks, three scenarios in one table.
  • 01Macro context — Land Registry over 24 months, €/m² by segment, buyer structure by nationality, UK/IL/RU signals.
  • 02Micro-location — sub-zone segmentation, infrastructure, zoning and building line, development plans, layered map.
  • 03Competitor analysis — profiles of 8–15 projects: prices, pace, specification, mystery shopping, gap analysis, price × area chart.
  • 04Buyer profile — nationality shares in transactions, budgets, purchase motives, search channels, decision factors.
  • 05Product recommendation — unit mix, price corridor by scenario, premiums, pace, key specification — what to cut from the concept.
  • 06Risks & assumptions — top-5 risks with level and mitigation, key assumptions, revisit triggers.
  • 07Appendices — Excel of raw data, photo album, layered map.

Data sources

  • PCyprus Land Registry — actual transactions over 24 months within 500–1,000 m.
  • PMystery shopping — visits and calls to 8–15 competitors: real prices, pace, discounts.
  • POwn deals & network — direct experience in Paphos and Limassol, agency network.
  • SCyprus Stat Service — macro data: transaction counts, average prices, dynamics.
  • SProperty portals — for an initial shortlist, verified by mystery shopping.
  • STown planning — current zoning, building line, permits, development plans.

Excel model · 11 sheets in one file

  • 01Assumptions — areas, unit mix, prices/m², land price, construction cost €/m², soft costs %, debt terms, pace.
  • 02Cost budget — land + fees · hard (structure/MEP/finishes) · soft · sales · financing · VAT · contingency.
  • 03Revenue plan — price per unit, premiums (floor/view/terrace), gross and net revenue.
  • 04Sales pace — monthly plan: pre-launch / construction / post-delivery, discount triggers.
  • 05Cash flow (monthly) — 36 months: construction payments, receipts, debt, equity, balance.
  • 06P&L (annual) — revenue, cost of sales, gross profit, opex, finance costs, tax, net, EBITDA.
  • 07Returns — project and equity IRR, NPV @ 8/10/12%, multiple, price/pace breakeven, payback.
  • 08Sensitivity — tornado on 5 variables, two-way tables price × pace → IRR.
  • 09Scenarios — base / upside / downside, each with P&L and IRR.
  • 10Co-investor waterfall — waterfall: return of capital → preferred 8–10% → catch-up → carry. LP/GP.
  • 11Dashboard — key metrics and charts for a quick presentation.

PDF report + materials

  • 00Executive summary — Go / Conditional Go / No-Go, IRR, NPV, gross margin, top-3 risks.
  • 01–05Project economics (dashboard), cost line-item review, revenue model, cash flow and financing, returns analysis.
  • 06–08Sensitivity, three scenarios, downside stress test.
  • 09–10Risks and assumptions, recommendation with conditions and confidence level.
  • +Investment summary to send to co-investors and a pitch deck with the distribution waterfall.

Report structure

  • 00Executive summary — recommended launch price (anchor), pace, exit strategy, top-3 triggers. Verdict.
  • 01Price architecture — base ladder by floor/view/area, premium system, per-unit matrix.
  • 02Dynamic rules — price by stage, trigger-based adjustments, anti-anchor rules.
  • 03Discount policy — max 7–10%, types (early, broker, deferred, furniture, parking), triggers.
  • 04Pace forecast — by scenario, monthly absorption curve, stock runoff, sensitivity.
  • 05Price by channel — Israel +X%, Russian broker −Y%, UK retail, local brokers. Commission grid.
  • 06Exit-strategy comparison — retail vs en-bloc vs build-to-rent: return, duration, risk, liquidity.
  • 07–08Risks and triggers, a concrete pricing plan with dates and a “Go” corridor.

Excel · 4 sheets

  • 01Price matrix — unit × floor × view → final price. Inputs: base €/m², premiums %.
  • 02Pace simulator — pace × scenario → sell-out date, cumulative revenue, stock.
  • 03Discount calculator — type/size/condition → effective revenue, impact on IRR.
  • 04Dashboard — launch price, expected pace, sell-out date, revenue by scenario.

Report structure

  • 00Executive summary — positioning in one phrase, target channel mix, key USP, budget guidance. Verdict.
  • 01Strategic positioning — map vs competitors (2 axes), three pillars of differentiation, what we are NOT.
  • 02USP & value proposition — per segment: rational → emotional benefit → social proof.
  • 03Brand story — narrative (250–300 words), tonality rules, key message, what NOT to say.
  • 04Buyer personas — 2–3 Paphos/Limassol archetypes: demographics, buying journey, factors, objections.
  • 05Channel strategy — per channel: viability, sales share, brokers (names), commissions, lead time, risks.
  • 06Marketing brief — a ready brief for the agency: blocks, deliverables, budget €/m², timeline.
  • 07–08Sales-kit specification (show flat, brochure, microsite, CRM) and a 30/90-day action plan with owners.

What you get

  • A ready brief for your marketing agency — no need to redo the analysis.
  • A sales-kit specification — what to order from designers, photographers, videographers.
  • A 90-day roadmap with named owners.
  • A channel mix with broker names and expected commissions.
  • !Strategy, not execution. We don’t make renders, photos or websites.

Quarterly report structure

  • 00Quarter at a glance — what changed (3–5 points), critical signals, developer to-dos.
  • 01Market dynamics — Land Registry, €/m² Q/Q and Y/Y, new projects in planning/launch/construction.
  • 02Competitor tracking — mystery-shopping updates on 8–15 competitors, price changes, pace, promos.
  • 03Project variance analysis — only for clients with a Block 1 baseline: plan vs actual, triggers fired.
  • 04Strategy adjustments — price, pace, channel, product, each justified by the quarter’s data.
  • 05Early signals — macro (UK/IL/RU) and local (zoning, permits in the area).
  • 06Next-quarter focus — 2–3 metrics to track, risks.

Two tiers

  • +Add-on (after Block 1+) · €1,900/q or €6,500/yr — actuals vs the Block 1 baseline and Block 2 forecast. Variance analysis for your project.
  • Standalone · €2,500/q — no baseline. Market overview for the chosen micro-location without project-plan variance.
  • Annual subscription: year-end review + forecast + an extra 90-min strategy call.
[ 04 ]Which block, when

Matrix: block × project stage.

Lifecycle stage 01 02 03 04 05
Plot search / due diligenceBuy? At what price?
Concept & unit mixWhat will the product be?
FinancingCapital raise, co-investors, IRR
Pre-launchPrice, positioning, channels
Sales launchPace and price
Active sales / mid-phaseReacting to market shifts
CriticalImportantUsefulN/A
[ 05 ]Packages

Price reflects the leverage of the decision.

Price reflects the leverage of the decision in the project, not hours worked.

STARTER
Market Intelligence
Micro-location analysis before plot purchase or concept sign-off.
  • Block 1 · Market Intelligence
Timeline
3–4 wk
Volume
45–55 pp
€7,500
Recommended
CORE
Intelligence + Model
Core package for the plot-purchase decision and raising finance.
  • Block 1 · Market Intelligence
  • Block 2 · Project Financial Model
  • Investment summary + co-investor pitch deck
Timeline
6–7 wk
Discount
−10%
€15,300
saves €1,700 vs standalone
FULL LAUNCH
Up to sales launch
Full package: from the plot to a ready launch strategy and marketing brief.
  • Block 1 · Intelligence
  • Block 2 · Model
  • Block 3 · Pricing & pace
  • Block 4 · Positioning & GTM
Timeline
10–12 wk
Discount
−15%
€26,350
saves €4,650 vs standalone
[ 07 ]How we work

Six steps. From Discovery to live updates.

01 · Discovery

60 minutes, free

We define the project stage, key questions, relevant blocks. We leave knowing which package adds the most value.

02 · Scope

Document & contract

We fix deliverables, timeline, price. NDA before any data. Payment 50/50; for the full launch, in tranches by block.

03 · Data gathering

1–2 weeks

Competitor visits, mystery shopping, broker interviews, Land Registry pull, zoning checks.

04 · Analysis

1–2 weeks

Model building, recommendations, validation across 3 scenarios. Every figure sourced. Internal review.

05 · Handover

Report + call

PDF + Excel and a 2-hour call with the team: walkthrough of recommendations, Q&A, conditions to move Conditional → Go.

06 · Live updates

6 months

Included. We track 2–3 metrics and flag deviations ≥15% from baseline. Email + optional call.

Discovery

Discovery call. 60 minutes.

Free, no obligation. We’ll define which blocks add the most value to your project right now. Booked within 48 hours.

Book Discovery →
Book a Discovery call